About Diana

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Diana Hartford, MBA
Managing Principal, Sharma Strategy Group

Diana leads Sharma Strategy Group's Innovation Practice leveraging her broad-based experience in strategy and operations and her deep expertise in design-based consumer goods innovation. She is also a Culinary Institute of America Certified Chef. That means she can find solutions, create innovation and whip up something to make your mouth water.

Prior to SSG, Diana spent 10+ years in Food & Beverage global at Darden and PepsiCo so she knows all the things that people love to eat. As Director of Brand Innovation at PepsiCo she was at the cutting edge of the newest and most delicious food trends and developments. With her experience in emerging markets she quickly became a CPG specialist for BRIC and Turkey. She has been a sought after CPG innovation consultant ever since.

It’s no surprise that Diana takes her food seriously. It’s a passion she now shares with her infant son, who is quickly becoming a foodie in his own right.
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Diana received a B.S. in biology and psychology from Boston University and holds an MBA from the Tuck School of Business at Dartmouth. These, combined with her certification from the Culinary Institute, means she can innovate and evaluate at level you’ve never seen and will also make you something to eat when you’re not looking.